Ferrari enters a defining moment in its history with the Ferrari Luce, the brand’s first fully electric car. Developed in Maranello, Italy, the project signals a clear shift toward a new kind of performance. One that is shaped by advanced technology rather than combustion. The design reflects an intentional and refined simplicity, as it was created with Sir Jony Ive and Marc Newson at the creative collective LoveFrom. In this model, every feature is carefully considered. The Luce is not positioned as a departure, but as a careful evolution of Ferrari’s identity for an electric future.
At the core of the Luce is a fully electric architecture developed entirely in-house. Ferrari places strong emphasis on how this system performs as a whole, rather than focusing on individual figures. The platform integrates four electric engines with advanced control systems and four-wheel steering, allowing for precise management of power and movement. This approach is designed to deliver a driving experience that remains engaging, while the traditional engine is replaced by electric force.
Performance remains a key focus. The engineering extends beyond the powertrain into the car’s overall dynamics. Ferrari highlights the use of active systems that work together to manage stability, responsiveness, and comfort. The result is a vehicle that aims to balance performance with usability, reflecting a broader interpretation of what a modern Ferrari can be. It is less about extremes, and more about consistency and control across different driving conditions.
Inside, the Luce continues its balanced approach. While the cabin offers physical controls for tactility, digital interfaces and modern features are also offered. A special feature includes the dedicated Ferrari Luce app, allowing drivers to control climate, access charging settings, and display the car status. Materials are also carefully selected, including the use of recycled aluminum to reinforce a thoughtful approach to craftsmanship. The interior offers a luxury atmosphere built on clarity, space, attention to detail, and is designed to feel calm and functional.
The silhouette reflects this same philosophy of symmetry and poise. The form is clean and elongated, shaped with a focus on airflow and proportion rather than decoration. The floating front and rear aerodynamic wings fuel the car’s aerodynamics and performance, giving the car a strong sense of control and fluidity. Ferrari describes the design as a “glass house,” where the cabin feels open and connected to the exterior.
While there has not been an official release date provided for the car, one can expect Ferrari to deliver a quality electric product to hit the market soon.
